We offer a seamless integration with Zapier that will enhance your WhatsApp communications by connecting it with a wide range of tools and services available through Zapier. With this integration, you can automate your WhatsApp communications with ease. Here’s how it works:

  1. Trigger-Based Automated WhatsApp Messages. 

You can set up trigger-based automations, meaning WhatsApp messages can be automatically sent based on specific actions or events in your connected apps. 

  1. Automatic Lead, Contact, and Deal Creation in you CRM. 

Whenever a new WhatsApp chat comes in, our integration with Zapier allows for the automatic creation of Leads, Contacts, or Deals in your CRM or other connected systems. This helps you manage your leads and contacts more efficiently.

Zapier is an online automation tool designed to simplify and streamline your workflows. It can connect various apps and services, allowing them to communicate and interact effortlessly. With Zapier, you can connect two or more apps, automate repetitive tasks, and enhance your productivity without the need for coding. Zapier supports over 5000 apps, making it a versatile and powerful automation platform.

TimelinesAI provides a range of tools to optimize your WhatsApp communications. Our products include:

The most popular use cases of Zapier and WhatsApp integration

The integration of Zapier and WhatsApp benefits businesses by automating processes, improving communication, expanding reach, and enhancing customer support and marketing efforts. It streamlines workflows, reduces manual labor, and ultimately contributes to increased efficiency and productivity.

1. Sending automated WhatsApp messages whenever any trigger happens in your CRM

Zapier and WhatsApp integraion specify the trigger

In this use case, we use automation to enhance your customer engagement. By integrating your CRM system with WhatsApp and setting up triggers, you can automatically send WhatsApp messages whenever specific events or triggers occur in your CRM. This powerful automation has numerous applications and benefits for your business: 

  1. Instant Customer Engagement. 

When a trigger event happens in your CRM, such as a new lead being added or a deal moved to a certain stage, automated WhatsApp messages can be sent instantly. This means your customers or leads receive timely responses and information, leading to quicker conversions.

  1. Personalization at Scale. 

With this setup, you can customize the content of your WhatsApp messages based on the trigger event and recipient. Each message can be personalized to the individual, enhancing the customer experience.

  1. Efficiency and Time Savings. 

Automating your WhatsApp messages based on CRM triggers eliminates the need for manual follow-ups. Your team can save their time to more strategic tasks while knowing that important interactions are being handled automatically. 

  1. Reduced Human Error.

Manual data entry and communication can lead to errors. Automation reduces the risk of human error, ensuring that the right messages are sent to the right people at the right time.

  1. Scalability. 

As your business grows, automation can easily scale with it. You can set up additional triggers and messages to accommodate increasing volumes of leads and customers.

2. Create new Contacts for new incoming WhatsApp chats 

create a new conatct for whatsapp chats

Specifically, when new incoming WhatsApp chats occur, the system automatically creates corresponding contacts in your CRM. This streamlined process offers significant advantages for managing your leads and customers.


  1. Effortless Lead Generation.

When potential customers initiate contact through WhatsApp, the CRM automatically captures their information and creates new contacts. This eliminates the need for manual data entry and ensures that no leads are lost in the process.

  1. Real-Time Data Entry. 

As soon as a WhatsApp chat is initiated, the CRM records essential contact details, such as names and phone numbers, in real-time. This immediate data entry minimizes the risk of data entry errors.

  1. Streamlined Communication.  

Having all your WhatsApp contacts in the CRM allows for a unified and consistent communication strategy. You can access chat histories, customer preferences, and interaction records from within your CRM, providing valuable context for conversations.

3. Send automatic sequential follow-ups to clients via WhatsApp

WhatsApp sequence messages via Zapier

Instead of manually sending each follow-up message, you can set up a sequence of WhatsApp messages that are automatically delivered to clients after required delays. This feature is particularly useful for communicating with leads, providing updates, and ensuring that clients remain engaged with your business.


  1. Consistent Communication. 

Automatic sequential follow-ups guarantee that your clients receive a consistent stream of messages, whether it’s for appointment reminders, product updates, or marketing campaigns.

  1. Improved Engagement.

Regular follow-ups keep clients engaged with your business. This continuous communication can lead to increased customer loyalty and repeat business.

  1. Timely Information.

Clients receive important information precisely when it’s needed. This is particularly valuable for time-sensitive updates or reminders.

  1. Higher Response Rates.

Clients are more likely to respond to timely, automated messages. This can lead to better conversion rates and customer interactions.

  1. A/B Testing.

You can experiment with different follow-up sequences to identify the most effective messaging strategies, ultimately improving your marketing and communication efforts.

4. Store all attachments from WhatsApp in Google Drive

Google drive and Whatsapp

You can even create such robust automations, for example, you can simplify your work process by storing all your WhatsApp attachments in Google Drive. 

The integration takes care of file organization for you. It creates folders in Google Drive, each named after your contacts, and places the received files in the corresponding folders. This automated system ensures that everything is organized, reducing the risk of misplacing or losing important files.

By connecting WhatsApp and Google Drive, you streamline your work process. Instead of manually saving and organizing files received in WhatsApp, the integration automates this task, saving you time and effort.

Google Drive provides ample storage space, making it an ideal location to keep your files. With this integration, you can efficiently manage your WhatsApp attachments without worrying about storage limitations on your device.

Steps for setting up WhatsApp Zapier integration

Setting up WhatsApp and CRM integration through Zapier is a straightforward process that doesn’t require any coding skills or developer assistance. Here’s a simple guide to get you started:

  1. Register a free TimelinesAI workspace
  2. To connect your WhatsApp number, generate and scan the QR code within your WhatsApp mobile app. No WhatsApp business API is required.
  3. Open the Zapier Tab
  4. Generate and Copy the Token. This token will serve as the bridge between your TimelinesAI workspace and Zapier. Copy this token for later use.
    generate token
  5. Log in to Zapier and create a new Zap in Zapier
  6. Connect any tool to your WhatsApp account.

At this point, you can integrate any tool or application with your WhatsApp account via Zapier. 

By following these six straightforward steps, you can quickly set up the integration between WhatsApp and your CRM system using Zapier. 

Preparation for the setting up 

  1. Define Objectives and Use Cases

– Identify your specific integration goals. What do you want to achieve by integrating Zapier and WhatsApp? For example, automating customer responses, sending notifications, or streamlining data transfer.

  1. Choose Trigger and Action Apps

– Select Zapier-supported trigger and action apps that are compatible with WhatsApp. For instance, you might use your CRM as a trigger app and WhatsApp as an action app.

  1. Set up your Zap

– Create a Zap in Zapier to connect your trigger and action apps. Define the trigger event, such as the “Updated Deal stage in the CRM” and the corresponding action in WhatsApp.

  1. Test your Zap

Test your Zap to ensure it functions as expected. Verify that data flows seamlessly between the trigger and action apps. 

Exploring Endless Possibilities with Our Native Zapier and WhatsApp Integration

In summary, our Native Zapier and WhatsApp integration offer different potential use-cases, limited only by your imagination. You can even connect WhatsApp with Google Sheets. This dynamic integration opens up a world of possibilities for streamlining your communication processes, automating repetitive tasks, and enhancing your overall productivity.

Whether you’re looking to set up trigger-based automated WhatsApp messages, create new CRM contacts for incoming WhatsApp chats, or send sequential follow-ups to clients via WhatsApp, our integration can make it happen with ease. 

The best part? You don’t need to navigate this journey alone. Our dedicated support team is here to assist you. If you have specific requirements, unique use-cases, or need help with the setup, please don’t hesitate to reach out.

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